Mission and vision

Following up the last post, I can see that there are three concepts for this stage: Creativity, Quality and sustainability.

From those the idea now has been to develop punctual information that goes into our image as a company (provisionally called M&K Photography, it is a partnership).

After long time we both agreed to leave it as:

Mission: We Create, Capture and Bring to life.

To string along with our clients during the creative process in the photo shoot, dedicating ourselves to offer them in an innovative way an unforgettable experience while we capture their most memorable moments. We bring to life with quality, passion and enthusiasm images in different formats to share with pride, while together with we make sustainable the creative market.

Vision

We want to be recognised as a unique boutique photography company with the most creative team that makes imaginary dreams come true; through the most amazing, professional and artistic photographs. (We will expand on this)

*Extra element: Manifesto

My friend knows more than me about marketing and so she introduced me to think about an strategy to bust the business and that some companies have, it basically reinforces our image to the customers, it is very simple and straightforward. Some more specific help I to understand it is in this youtube video link: https://www.youtube.com/watch?v=fqus-QaKIIY

An example which inspired me was the adidas manifesto, have a look at it and get inspired too!